Bad Content Advice: The Common Travel Writing Tips that Are Complete Nonsense

Since the advent of the internet, everyone and their uncle has been quick to offer advice on travel content writing. However, as content writers ourselves, we know that while they may be well meaning, most of the advice is also outdated, ineffective and misinformed, perpetuating the same untruths and mistakes across the world of content.

Therefore, we’ve decided to help redress the content advice balance, by highlighting the common travel writing tips you should ignore. By pooling the extensive travel writing knowledge of our writers, we have come up with a shortlist of questionable tips that are regularly regurgitated online. From declarations about the death of list posts to nonsense about the vitality of keyword density, here are four common content writing tips you can just ignore.

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If You Like… A Blog Series for HomeAway

At World Words, we love writing travel blog content. And not just our own – for other companies too! So when we were contacted by the lovely people at HomeAway earlier this year to write a series of blogs, we were delighted.

We had previously written a selection of travel guides for the holiday rental company, but now they wanted us to develop something a bit different: three long-form blogs that would promote some of their more – in their eyes – underrated Asian destinations. They found that their customers regularly booked three big destinations – Tokyo, Singapore and Bali – but were less likely to book other equally-appealing cities such as Kuala Lumpur and Seoul.

So it was our job to promote those lesser-visited cities. The idea? A series of ‘If You Like…’ blogs, comparing the top destinations to some less popular ones. We wrote three blog pieces in total, and you can read them below…

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The Black Forest to Southern Chile: Even More New Destination Guides for Expedia

A couple of weeks ago, on this very blog, we revealed that we’d had brand new destination guides published by Expedia. What’s more, we gave you previews of three of these published pieces: Southwest Washington, Western Nicaragua and the Isle of Skye. The truth is, we’ve been writing literally hundreds of new guides for Expedia over the last few months, so on reflection, we feel we shortchanged you. Therefore, we’ve decided to add a few more.

Take a look below and you will find three more brand new Expedia destination guides written by the World Words team. The geographical spread of these is just as stark as our previous selection, taking us everywhere from the heart of Germany’s Black Forest in Europe to the south of Chile in Central America. So scroll down to take a look.

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Washington to the Isle of Skye: An Entire World of Destination Guides for Expedia

As regular readers of the blog will know, we write a lot of destination guides for Expedia. And we mean A LOT. We have written about all four corners of the globe for this leading online travel company, whether it is Genoa in Italy or St Louis, Missouri in the US. In fact, just take a look through this project list for Expedia and you will find dozens of travel guides stretching back more than three-and-a-half years. And those guides are just the tip of the iceberg.

However, it’s been a while since our last set of guides for Expedia, so we are delighted to reveal that a whole new batch have just been published. These are spread far and wide, from tiny Scottish islands to vast American states. We’ve included extracts from three of these recently-published travel guides below, so scroll down to take a look.

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