We hate to begin with bad news, but there’s no avoiding it: summer is officially over. However, rather than dwelling on all the negatives (bye bye sunshine, sandals and copious amounts of ice cream), let’s all focus on the positives.
Autumn is here… and that means loads of exciting things are on the horizon. If you are based in the UK, you can expect a flurry of festivals coming your way, including the UK-wide Museums at Night and London Open House. Not familiar with these events? Find out more by reading our write-ups of previous editions below. We also have stuff about picnicking and outdoor marathons (if the weather remains sunny), and a seasonal city break to Vienna in Austria (suitable in all weathers). Without further ado, here’s a selection of our best fall-themed travel content…
A couple of weeks ago, we published a post about World Words’ best summer travel content. And while we were trawling through the archives in search of summer-themed blogs, articles and guides, we ended up finding a lot more than we bargained for – too much to squeeze into one post, in fact. So naturally, we decided to write two.
This time around, we’ve got even more summer beach break ideas, including a guide to the idyllic Greek island of Crete, an article about yoga retreats (including seafront options in Goa, Nicaragua and Bali), and a press release for a dreamy beach resort in the Maldives. If you rate fresh air, mountain hikes and biking more than beachside bliss, then you can drool over Adler Mountain Lodge in the Dolomites instead… or if it’s a city break you’re craving, we’d suggest reading our guide to Sydney. Sure, it is winter over there, but winters in Sydney aren’t exactly harsh. And anyway, it’s the perfect season for exploring: the mild temperatures are ideal for walking, the accommodation prices and crowds are lower, and you might even witness whales making their annual migration to the Coral Sea.
All of this great summer-themed travel content is waiting for you below, so scroll on down to start reading…
In the modern world, we’re seeing more and more travel brands using social channels as their primary platforms for branding and marketing. In fact, some have ditched blogging and other common forms of content marketing altogether in favour of the more immediate gratification and precise targeting offered by a social-only approach.
It’s understandable, as social media – and especially Instagram – has been a gift for travel brands, with the visual focus offering a chance to show off available destinations and experiences at their most enticing. However, we believe that social media is a tool that should be used to complement other forms of content marketing… not to replace them. For us, the best form of relationship is a symbiotic one. Here’s our take on why social and content marketing are tailor made for one another, and how you can use the two in tandem to boost your travel brand…