About Joe

Joe is the founder and editor-in-chief of World Words. He is a seasoned travel writer and editor for the likes of National Geographic and Forbes Travel Guide. READ HIS FULL BIO.

Take Advantage of Corona-Slowdown to Give Your Travel Content a Spring Clean

The world of travel is always changing, and what you once thought was evergreen content can become outdated in the blink of an eye. If you or your brand produces or commissions travel content, it’s vital to regularly take stock of what you’ve already got, what you still need, and what can be retired. This will help keep things neat, fresh and relevant. And if you are going to do some content spring cleaning, well, surely there’s no better time than spring?

(Particularly this spring, when coronavirus’ knock-on events might leave you with a little more time on your hands).

If your website is home to a travel blog, destination guides, tour itineraries or any other types of travel content, we have some top tips for sprucing it up (and all just in time for the big pre-summer booking rush). Read on for more…

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The Best of Our Spring Travel Content

Take a look outside. The days are getting longer. The tulips are blooming. Cadbury’s Creme Eggs are starting to take over the shelves. It can all mean only one thing: winter is nearly at an end, and springtime is almost upon us.

We are celebrating the new season by showcasing some of our very best spring-themed content, from captivating magazine articles to informative web copy, engaging travel blogs to detailed destination guides – not to mention thrilling tour itineraries. Shake off winter with a tailor-made Madagascar adventure. Step into your hiking boots to trek some of Italy’s best walking routes. Swap hearty winter stews for fresh seasonal seafood. Take a springtime soak in one of Budapest’s soothing thermal baths. And discover the otherworldly Macchu Picchu with an amazing eight-day tour of Peru. Scroll down to read extracts from all these travel pieces (along with links to read the rest)…

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Eco-Conscious Travel Content: Ensuring Your Writing’s Environmentally Sensitive

Travel is one of the biggest joys and luxuries we have. To explore other places and experience cultures different to ours broadens our horizons, expands the mind, and encourages cross-cultural understanding. In a world that feels increasingly divided, travel unites, as well as helps to sustain livelihoods, support local communities and conserve natural and cultural heritage around the world. Travel is a great thing… but only if it’s done responsibly.

If you are a trusted company working in the travel sector, your customers value what you tell them. Through your approach to creating content, the terminology you use, and the experiences you highlight, you can make a vast impact on reducing harm to the environment or local communities. It can be minor tweaks and subtle suggestions or big, bold campaigns, but the bottom line is the same: if you consider how your words affect the environment, so will your readers. Scroll on to read some of the ways you can promote eco-conscious travel in your content…

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Our Travels: São Miguel, The Azores

If there’s one thing that World Words writers and editors enjoy doing even more than travelling, it’s writing about travelling. Lucky, really, considering that’s our job. But for every trip that’s undertaken for a commission – whether it’s an article or blog post, a travel itinerary, or a client’s website content – there are also the moments we decide to down tools and head out on the open road for our own personal pleasure. That’s where Our Travels comes in.

This blog series allows our team to share some of their recent, personal travel adventures. In the past, they have written about everywhere from Corsica to Canada, Crete to the Cayman Islands, and this time it’s the turn of our intrepid editor-in-chef Joe and his recent Christmas trip to São Miguel in the Azores. Scroll down to read about it…

Joe and his wife Marti at the viewpoint overlooking Lagoa do Fogo on São Miguel.

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