Our Travels: Tel Aviv, Israel

At World Words, we put our money where our mouth is and get out there exploring and experiencing first hand all of the amazing places we write about. One of us can always be found off somewhere, whether an exotic far-flung destination such as The Gambia, Guatemala or India, or a city break closer to home like Tallinn, Lisbon or Venice.

When we’re at our desks, all those experiences come tumbling out, creating insightful, factual and inspiring travel content. We love to relive our personal trips, and do so for our clients in the forms of blogs, guides and web copy.

This month, World Words writer Samantha recounts her trip to Tel Aviv, a city capable of surprising even the most unflappable of travellers. Cosmopolitan, edgy yet also child-friendly, it is Israel’s hippest destination. Here’s why…

Sam and her family enjoying one of Tel Aviv’s beautifully sheltered, sandy beaches.

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Bad Content Advice: The Common Travel Writing Tips that Are Complete Nonsense

Since the advent of the internet, everyone and their uncle has been quick to offer advice on travel content writing. However, as content writers ourselves, we know that while they may be well meaning, most of the advice is also outdated, ineffective and misinformed, perpetuating the same untruths and mistakes across the world of content.

Therefore, we’ve decided to help redress the content advice balance, by highlighting the common travel writing tips you should ignore. By pooling the extensive travel writing knowledge of our writers, we have come up with a shortlist of questionable tips that are regularly regurgitated online. From declarations about the death of list posts to nonsense about the vitality of keyword density, here are four common content writing tips you can just ignore.

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Travel Content and Cultural Sensitivity: How Should You Depict Other Cultures?

After returning from a trip, travellers are usually consumed by an overwhelming desire to tell everyone about the amazing experience they have had. This is what a travel writer is paid to do in the most eloquent way possible. However, it can also be the hardest part to master when it comes to depicting and representing other cultures.

Cultural sensitivity should be paramount when writing travel content, but it is often sorely overlooked. Mariellen Ward of the Breathedreamgo travel blog has discussed the dangers of cultural imperialism (or the belief that your way of life is better) in travel writing, while photographer Bani Amor has criticised colonialism in travel literature.

When writing about location, ethnicity and society, there are certain to be complicated politics that come into play. Although there’s no one-size-fits-all phrasebook to help travel writers avoid all controversy in their content, there are helpful tricks for traversing this complicated terrain. Scroll down to read the advice of the World Words team.

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From Tech Escapes to River Cruises: The Top Travel Trends of 2018 – Infographic

Believe it or not, we are already a quarter of the way through 2018 – where on earth has the time gone?! Within the world of travel, that means that the year’s consumer travel trends are starting to take shape. To mark 2018’s progress so far, we thought we’d take a look back to late 2017 and see the predictions then for the year ahead.

This infographic from The Dunloe Hotel & Gardens predicted some of the trends that they’re convinced will come to pass in 2018, from low-cost long-haul flights to health-conscious holidays. We think that a few of these trends have already grown in popularity this year (particularly ‘the switch off holiday’, where people choose to eschew their smartphones and other tech), but you can decide for yourself by scrolling down to see the full infographic…

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