How to Craft the Perfect Travel Pitch

In our last travel writing advice post, we looked at ways to find fresh angles and original travel content ideas. But finding a good idea is only the beginning – once you’ve done that, you still need to market that idea. It’s time to write up that all-important travel pitch. For many aspiring travel writers, this is the most difficult part of the process.

While hopeful writers busy themselves wrangling their own thoughts, ideas and experiences into a saleable travel story, commissioners have to sift through what must seem like a never-ending influx of proposals. They too face difficult choices, having to discern what – if anything – will work for their readership and whether the freelancer will be able to deliver the job to their standards. To help both the commissioner and the commissionee through the arduous pitching process, we’ve collated six important questions – ones that writers should ask themselves before they press send, and ones editors can use to identify a winning pitch. Simply scroll down to read them all.

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Startling Architecture, Slap Up Seafood – Two New Blogs for From the Grapevine

Since September 2014, World Words’ esteemed content editor Mandy has been regularly contributing blog posts to the Israel-American publication From the Grapevine. You will probably have seen some of her work pop up on this blog before, from this article about amazing vineyard resorts around the world to this profile piece of concert master David Radzynski. You may also have seen new From the Grapevine projects pop up on our portfolio page.

Well, we’re still going strong, and this month we’ve several new articles being published on the site. Two of them, which touch on the diverse topics of unusual residential architecture and amazing global seafood restaurants, are already live, so we’ve included snippets of each below. Scroll down to read the extracts or link to the full articles.

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How to Avoid Writer’s Block And Keep Your Travel Content Writing Flowing

Content, content, content. Quality travel content is in hot demand. Google is constantly on the hunt for it and so too are social media users. But how can you generate quality content day after day, week after week, month after month? When faced with a blank screen and — even worse — a blank mind, the prospect can be a little daunting.

What will I write about now? What will resonate with readers? As professional travel writers, these are questions we ask ourselves regularly. Letting the idea bank run dry is simply not an option. Nor is waiting for creativity to strike because, as any writer will attest, inspiration is nothing if not tardy.

Fortunately, there are ways and means of keeping content flowing and combating the dreaded content drought. Drawing on the broad experiences of our expert travel writers at World Words, we’ve come up with six tried-and-tested techniques that will help you generate fresh and engaging content ideas. Wave writer’s block goodbye…

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Finolhu: A Revival of Classic Beach Chic (A Press Release for Bacall Associates)

Back in March 2016, World Words was approached by the leading public relations agency Bacall Associates. The agency, which bills itself as a ’boutique PR, marketing and sales support agency’ and particularly specialises in the travel sector, required a series of press releases to be written about luxury hotel resorts across Europe and Asia.

Naturally, we were all too happy to help. We wrote five press releases in total, on resorts ranging from AlmaLusa in Lisbon to Dhara Dhevi in Chiang Mai, but one of the first releases to be sent out to press was about Finolhu. A newly-opened property in the Maldives, Finolhu is a beautiful five-star resort that is all about old-school relaxation.

You’ll find the press release below…

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