Tag Archives: Content Writing Agency

The Importance of Travel and Tourism

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From backpacking to business trips, city breaks to seaside escapes, the travel and tourism industry is one of the largest – and fastest growing – in the world. As a travel-specialist content writing agency, we’re well aware of the value of tourism, so we thought we’d share this excellent infographic from the good people at Nerval Corporation.

This fact-packed infographic, written by Mario Skrzypczak, shows the vital statistics behind the travel and tourism industry, which is responsible for more than one in 11 jobs around the world. Simply scroll on down to take a look.

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Open House Weekend: Unlocking London – An Online Travel Article for Samsung

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Open House London is one of highlights of the UK’s cultural calendar. A celebration of the capital’s one-of-a-kind architecture, design and city planning, which has been held in the city since 1992, it sees more than 800 usually-closed venues across London open their doors to the public. Visitors can take a peek inside magnificent private residences, check out the views from skyscraping offices and uncover history at ancient temples and churches.

Samsung asked us to write about this major cultural event for their in-house platform Global Live, and we obliged by giving their readers a run-down of the best buildings to see at the 2015 event. You can read our picks below…

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How to Write Amazing Killer Headlines That Will Change Your Readers’ Lives!

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When it comes to writing blog posts or web copy, your headline is your first impression. It is an ultimate do-or-die chance to grab attention and impress your reader. If you fail, everything else you’ve written is as good as wasted.

In the age of information overload, every Tom, Dick and Harry from Timbuktu to Slough is peddling content. But the truth is that no normal human being can possibly keep up with the constant onslaught. As a result, audiences have become extra discerning, quickly scanning and skimming through headlines to decide what is and isn’t of interest. The only weapon for content producers in the fight for clicks is an alluring, attention-grabbing headline. To help you reel in the readers, we’ve outlined the best approaches to writing killer headlines for your content…

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Only in Scotland: Six Uniquely Scottish Experiences – A Blog for Visit Scotland

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Scotland is an incredible travel destination. The sparsely-populated portion of the British isles has something for everyone, whether your preference is scuba diving and kayaking, wildlife and bird watching, or whisky and beer tasting. But there’s far more to this country than simply fantastic attractions. It also offers utterly unique ones – a series of sights and activities that can’t be found anywhere else on earth. When we say unique, we mean unique.

We were commissioned by the national tourist board VisitScotland to write an inspiring article about six uniquely Scottish experiences. Inspired on our editor’s own personal experience of living and travelling in Scotland, they range from stunningly rare wildlife to spectacular one-of-a-kind architecture. You will find his suggestions below…

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