Author Archives: Joe

About Joe

Joe is the founder and editor-in-chief of World Words. He is a seasoned travel writer and editor for the likes of National Geographic and Forbes Travel Guide. READ HIS FULL BIO.

Creating Mobile-Friendly Travel Content

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In the modern world, smartphone-friendly content is vital. Mobile is no longer man afterthought when it comes to producing content, and quite rightly – the stats for users accessing websites on phones and tablets are up year on year. With phones increasingly the primary – and even sole – device for users, it’s no wonder so many brands now follow a mobile-first approach when designing their content. Luckily for us, travel content thrives on mobile.

For those of us in the travel industry, there are several advantages when it comes to making travel content work for mobile. Effective travel content is fundamentally very visual, and lends itself well to mobile-friendly formats that tend to prioritise images and concise information over reams and reams of text. So if you’re planning your travel content for the months ahead, here are some of our top tips to ensure it’ll be a hit with phones and tablets too…

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From Eastern Canada to Northern India: Articles for Travelsphere World – Pt. 2

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This is part two or a two part blog article. Missed the first part? You can read it here.

At World Words, we love everything we do – from blog posts to web copy, tour itineraries to destination guides. But if we had to pick our favourite thing to write, it would probably be travel feature articles for newspapers and magazines. Why? Because you really get to express yourself creatively, while sharing your destination expertise and taking your readers on a journey. So when an existing client, Travelsphere, who we had previously helped with catalogue copy, asked us to write up some travel feature articles for their magazine, we leapt at the chance.

As people who read the first part of this blog will already know, we wrote our first three articles for Travelsphere World Magazine on South America, Europe and California. The next three? You can scroll down to read them…

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Our Travels: Quintana Roo, Mexico

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For most travel writers, when they’re not glued to a laptop, the wider world beckons with adventures. The World Words writers and editors are no different – they can’t resist their itchy feet any more than the tug to write about their exciting journeys once their travelling feet come to rest. That’s why we created the Our Travels blog series.

This series of blog posts follow our team around the world, as writers share highlights of their recent adventures. There’s an extensive back catalogue of Our Travels blogs to enjoy, with topics including everything from hiking in the Azores to soaking up the sunshine in the Cayman Islands. This month, it’s the turn of our writer Nicole to share her tale of traversing Mexico for the first time and falling head over heels in love with Quintana Roo (naturally, the whole trip happened a while before coronavirus lockdowns came into effect). Scroll on to give her story a read…

Nicole enjoying one of the many sandy cycling tracks on the idyllic (and car-free) Isla Holbox.

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From Argentina to Venice: Our Magazine Features for Travelsphere World – Pt. 1

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At World Words, we get asked to work on all kinds of travel content, from eye-catching website copy to inspiring blog posts, in-depth destination guides to detailed travel itineraries. But one of our favourite things to do is write travel feature articles for newspapers and magazines. That’s because it allows us to get creative and descriptive, bringing all our global expertise to the fore and inspiring readers to book adventures to exciting, far-flung lands.

Naturally, we were delighted when Travelsphere, who we’ve previously helped with their catalogue copy, asked us to help produce some features for their Travelsphere World Magazine. The aim was to write articles that were inspiring, exciting and educational, while also linking to tour itineraries that were on offer in their latest brochure.

Over the course of a month, we wrote several articles of varying lengths about destinations all around the world, from the Mediterranean to the Indian Ocean. Scroll on down to read extracts from three – with links to read more.

(Three other Travelsphere World Magazine articles will follow in another blog post shortly. Watch this space.)

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