At World Words, we always like to try new things. So we have taken a big leap to create our first Buzzfeed-style post.
The blog combines GIFs, videos and images (as well as text) to highlight Valentine’s Day traditions around the world.
We already have other multimedia blogs in the pipeline, but as this was our first we thought it was worth a mention…
What’s the key to creating successful online travel content?
From blogs, photos and videos to competitions, surveys and social media campaigns, travel companies are very adept at creating content that brings traffic to their websites – but are surprisingly poor at converting those visitors into customers.
So what should these companies be doing differently? World Words Editor-in-Chief Joseph Reaney spoke to three travel experts to find out the formula for creating content that sells.
The interview article was written for Melt Content and published on Travolution. Read the complete article here.
Happy New Year from everybody at World Words!
We received an unexpected Christmas present in late 2013, as we learnt that two articles we had written more than a year earlier (and had all but forgotten about) had been published in Brummell Magazine. They were…
PRAGUE’S TV TOWER AIRS LUXURY MAKEOVER
RUSSIAN LIMOS BACK ON PRODUCTION LINE
Both are now available on the website for your perusal – simply click the article titles above – and we hope there’ll be many more to come in 2014.
Until then…
We have some exciting news, and it has been a long time coming! Our city vacation guide for Christchurch in New Zealand, which was written back in July, has finally been published on the Expedia website. You can read the overview by clicking on this here link, or check out one of the POIs, Lyttelton Harbour, here.
In fact, Christchurch is just the latest of several city vacation guides we have created for Expedia. We’ve previously written about city destinations in more than a dozen countries right around the world, including Albuquerque (USA), Friedrichshafen (Germany), Hua Hin (Thailand), Rarotonga (The Cook Islands), Edmonton (Canada), and Hong Kong.
You’ll find a selection of our completed guides in Projects. Or click here to see all Expedia’s guides in one place.
