The Five Cardinal Sins of Travel Content from Lazy Descriptions to Blatant Plugs

What makes great travel content? Certainly, it should be a pleasurable read: full of colour, touches of humour, and anecdotes that catch the reader’s imagination. It’s also nice to catch the eye of any editors who may earmark you for future work, or holiday companies looking for that perfect wordsmith who can speak to their audience in just the right tone of voice. But there’s no shortage of content writers, so how do you ensure your copy stands out?

To help you do justice to your hard work, our travel content writing experts have compiled a list of the five most common clangers made by travel writers. We hope you’ll find it useful, whether you’re busy penning a four-page feature for a women’s magazine or a blog for a growing tour company. Simply scroll down to read our expert tips.

stop-634941_1280 Continue reading

Our Travels: Northern Oman

We’re often asked: “What’s the difference between World Words and other content writing agencies?” Our answer is simple: experience. While most agencies have rows of writers sitting behind desks and researching topics, our expert travel writers and editors are on the road, digging and discovering to get personal experience and insight to inform their content. Not only are our contributors based all over the world, from Europe to Asia, North America to Australia, but they love to travel too. We’ve itchy feet by nature, so we spend almost as much of our collective time exploring the world as we do writing about it. And that’s what makes World Words stand out from the pack.

To highlight our team’s wanderlust, we like to share their travel stories through a blog feature we call Our Travels. This month, our editor-in-chief Joe Reaney recalls a recent, unforgettable trip to Oman. Scroll down to read more…

_DSC0256

Joe on a sand dune in the middle of the Omani desert, as the sun slowly sets.

Continue reading

Our Travels: Dubai, United Arab Emirates

The World Words team don’t simply write about travel, they live and breathe it. Whether it’s a remote corner of the British Isles, an idyllic European island escape or an old-timey North American city, this intrepid bunch have never met a holiday they didn’t like. So, with that in mind, we’ve asked them to jot down the highlights of some of their recent trips in a blog series we call Our Travels. This month, World Words writer Georgia spends a week in Dubai.

With a young son in tow, Georgia discovers an epic underwater zoo, stylish beach clubs and the real meaning of the world superlative – starting with the tallest building in the world. Simply scroll down to read about her travels…

img_1798

Georgia at the top of Burj Khalifa (the tallest building in the world) with her infant son.

Continue reading

From Lazy Phrasing to Sales Bombs: Five Simple-to-Avoid Travel Writing Mistakes

What makes great travel content? Certainly, it should be a pleasurable read: full of colour, touches of humour, and anecdotes that catch the reader’s imagination. It’s also nice to catch the eye of any editors who may earmark you for future work, or holiday companies looking for that perfect wordsmith who can speak to their audience in just the right tone of voice. But there’s no shortage of content writers, so how do you ensure your copy stands out?

To help you do justice to your hard work, our travel content writing experts have compiled a list of the five most common clangers made by travel writers. We hope you’ll find it useful, whether you’re busy penning a four-page feature for a women’s magazine or a blog for a growing tour company. Simply scroll down to read our expert tips.

stop-634941_1280 Continue reading