Tag Archives: Rome

Inspiring Words and Incredible Images: How to Combine Them in Travel Content

Posted on by
1

Here at World Words, we pride ourselves on our top-notch, insightful travel content. It’s what we do… bring far-flung destinations to life with the awesome power of the written word. Unlike content in many industries, travel content is about far more than facts and figures; it must be snappy and concise while offering a deeper level of description that evokes sensations and drives wanderlust. It needs to tell a story. And like all memorable stories, content works best when the expertly-crafted words are accompanied by complementary and beautiful images.

Although we may specialise in writing, we understand how startling imagery can bring your content to life. And it works best of all when words and images work in tandem. So here are top tips for combining the two art forms…

Continue reading →

From Venice to the Amalfi Coast: A Host of Italian Blog Posts for City Wonders

Posted on by
Reply

At World Words, we’re big fans of Italy. All those ancient ruins, historic landmarks and cultural riches, that glorious art and architecture, fabulous fashion and family-focused culture. Not to mention the extraordinary landscapes, sunny summer weather and ski-friendly snow in winter. And of course, the superb food and wine. So when one of our clients, City Wonders, asked us to write a series of posts about Italy for their blog, we jumped at the chance.

With locations ranging from historic Venice in the north of the country to the spectacular southerly Amalfi Coast, with a whole host of memorable and iconic stops in between, we found ourselves tackling topics ranging from films to food to family travel. Simply scroll down to read a selection of our Italy-focused blogs for City Wonders.

italy-1804893_1280 Continue reading →

The Five Cardinal Sins of Travel Content from Lazy Descriptions to Blatant Plugs

Posted on by
Reply

What makes great travel content? Certainly, it should be a pleasurable read: full of colour, touches of humour, and anecdotes that catch the reader’s imagination. It’s also nice to catch the eye of any editors who may earmark you for future work, or holiday companies looking for that perfect wordsmith who can speak to their audience in just the right tone of voice. But there’s no shortage of content writers, so how do you ensure your copy stands out?

To help you do justice to your hard work, our travel content writing experts have compiled a list of the five most common clangers made by travel writers. We hope you’ll find it useful, whether you’re busy penning a four-page feature for a women’s magazine or a blog for a growing tour company. Simply scroll down to read our expert tips.

stop-634941_1280 Continue reading →

From Lazy Phrasing to Sales Bombs: Five Simple-to-Avoid Travel Writing Mistakes

Posted on by
1

What makes great travel content? Certainly, it should be a pleasurable read: full of colour, touches of humour, and anecdotes that catch the reader’s imagination. It’s also nice to catch the eye of any editors who may earmark you for future work, or holiday companies looking for that perfect wordsmith who can speak to their audience in just the right tone of voice. But there’s no shortage of content writers, so how do you ensure your copy stands out?

To help you do justice to your hard work, our travel content writing experts have compiled a list of the five most common clangers made by travel writers. We hope you’ll find it useful, whether you’re busy penning a four-page feature for a women’s magazine or a blog for a growing tour company. Simply scroll down to read our expert tips.

stop-634941_1280 Continue reading →