About Joe

Joe is the founder and editor-in-chief of World Words. He is a seasoned travel writer and editor for the likes of National Geographic and Forbes Travel Guide. READ HIS FULL BIO.

The Hotel Industry Trends that Travel Content Writers Need to Bear in Mind

At World Words, we often find ourselves writing about the hotel industry. Sometimes it’s website copy for a hotel resort like Hotel Villa Franca Positano, sometimes it’s a travel guide for an accommodation rental company like HomeAway, and sometimes it’s a content writing advice blog for a hotel-focused publication such as eHotelier.

Whatever the type of hotel travel content we are writing, it is vital for us to keep our fingers on the pulse of the hotel industry. That’s why we are always looking for upcoming trends and fresh insights into the world of hotels.

On one of our regular research expeditions around the internet, we came across this excellent infographic from Ard na Sidhe Country House Hotel in Ireland. It was so good, we just had to share it. Outlining the biggest hotel industry trends for this year, it’s a valuable insight into what’s happening in one of travel’s most exciting sectors.

The good folks at Ard na Sidhe has have kindly allowed us to post the full infographic below, so scroll on down.

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Explore Enchanting Norfolk: An English County Travel Guide for Oliver’s Travels

It all started with Ibiza. Back in October 2015, we penned a travel guide on the popular Balearic Island for Oliver’s Travels, a British company that specialises in unique, luxurious holiday villas across Europe. They were so happy with our work that they commissioned a dozen more, from the Algarve in Portugal to the entirety of Scotland. You may have seen this previous blog on Aquitaine in Southern France; another destination we wrote about for them.

Oliver’s Travels have been so content with our content, they’ve recently commissioned us to write another batch of destinations for them. You’ll see them appear on Oliver’s Travels shortly. But in the meantime, we thought we’d share another of our favourite travel guides with you: Norfolk. This pretty corner of England was just a joy to write about, and you can read the whole guide here. Or scroll down to read a small extract about this charming county.

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Weddings, Private Dining and Live Sports: Our Website Copy for The Function Room

At World Words, we love a good British pub. For our travel writers and editors, there’s little better than supping on a craft pale ale or continental lager in a place steeped in history, legend and tradition. So when we were asked to produce new brand web copy for Greene King, the largest pub retailer and brewer in the UK, we couldn’t say no. Our task? To create enticing and informing content about the functions rooms in their pubs all around the country, highlighting the range of events they offer, from weddings to Christenings, dinner parties to live sport screenings.

Over the course of the next few months, we completed copy for more than 35 pubs on The Function Room, each at just over 500 words. And they were so happy with our work, we’re expecting another commission very shortly.

You can find the full range of our pub function room content on their website. Or for just a small taste of what we did, scroll down for one example of pub function room copy: The Marlborough Arms pub in Bloomsbury, London.

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Want to Be an Assistant Editor at World Words? Then Apply for Our New Position

World Words is hiring! We are on the lookout for an assistant editor to work part-time alongside our editorial team.

We are looking for a talented and experienced content editor and writer with a deep-rooted passion for travelling. You must be able to sub-edit and write original, informative and inspiring travel content (including feature articles, blog posts, travel guides, website copy, itineraries and press releases) for an international portfolio of clients. And you should relish the flexibility of working two days a week to your own schedule and in the place of your choice.

Does this sound like you? Then scroll down to read the job advertisement in full, before sending in an application.

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