Photo Xpeditions: Hidden Myanmar Photographic Travel Itinerary

Travel and photography go together like steak and frites. But how can you get more out of your travelling snaps?

That’s the question one of our clients, PhotoXpeditions, is helping to answer. Through a range of photographic workshops, PhotoXpeditions takes participants on exciting travel adventures to such far-flung destinations as Andalusia and Peru – and all to practice their photography skills. During their travels, they are accompanied by a pro photographer who shares the tricks of the trade and offers advice on how to capture that perfect image.

Recently, we at World Words have been busy writing engaging photography-focused travel itineraries that reveal the details of PhotoXpeditions fantastic workshops. In the past, we’ve worked our magic on tailor-made photo tours through Northern Spain, such as this ‘On the Footsteps of St. James’ itinerary, but most recently we have turned our attention to Asia, helping to pen engaging travel itineraries for the likes of Myanmar and Japan.

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Getting off to a Great Start: How to Write a Winning Travel Writing Opener

Never underestimate the power of a good opening line. First paragraphs — even just first sentences — will dictate your reader engagement. While the headline hooks your reader’s attention, it’s the introduction that reels them in.

Travel writing relies heavily on storytelling (we spoke about this already in a previous blog post), but it’s important to remember that good stories don’t always begin at the beginning.

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The Importance of Editing Your Travel Content: Our Eight Expert Editing Tips

Writers get the glory and the byline. Editors rarely get a mention. Yet their role is vital.

For some, the process of writing seems to be effortless, a natural gift. Their prose is engaging, witty, evocative and always clear. But chances are you’re reading the end product. What if you were to see their first draft?

It might come as a surprise to learn that even the most talented writers don’t get it right first time round. First drafts are frequently sloppy and muddled. It takes some refinement to make them great.14288135_05fd9e848a_o Continue reading

Once Upon a Time: The Importance of Good Storytelling in Travel Writing

It’s that wonderful time of the year again, when the John Lewis Christmas advert has people all around the country reaching for their hankies. Viewers tune in their thousands and they know what they’re going to get: a stripped-down cover of a classic pop number by some young up-and-comer, a cute animal and a gentle tug on the heartstrings that — depending on your tolerance for this sort of thing — stops just short of cloying sentimentality. Why do people love it so much? Because it’s a familiar, well-executed story.

Whether you’ve fallen for Monty the Penguin’s charms or not, there is something to be said for the John Lewis method. Good storytelling works and not just in retail. In the travel industry, it’s especially important.

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