Tag Archives: Writing a Travel Blog

Travel Writing Clichés to Avoid – Part 2

Posted on by
1

Clichés are rampant in travel writing. Melting pots, best-kept secrets and cities of contrasts proliferate. And while we believe these phrases can, on occasion, merit an airing, we can’t help but feel that some travel writers are simply choosing the path of least resistance – inserting these familiar and frequently used phrases rather than seizing an opportunity to be creative. We previously listed our dirty dozen of travel clichés on the blog, but that was only the beginning. Now’s the time to share even more worthy additions to the canon of travel writing cliché.

SONY DSC Continue reading →

Still Life in the Old Blog: Why Travel Companies Should Keep On Blogging

Posted on by
1

Blogs have been around a long time. In fact, with a history stretching back into the dark days of the 1990s, in web terms they’re positively ancient. Yet there’s still life in the old blog – in fact, it has never been more essential for travel brands to have their own blog platforms. Research firms like PhoCusWright conclude that just shy of half of all travel sales in America and Europe now take place on the internet, while the number of people researching about travel online is likely to be even higher than that. The percentages are consistently growing year-on-year.

Yet despite the ever-increasing number of customers online, too many travel brands still steadfastly stick to old-fashioned marketing methods, failing to make the most of those exciting digital tools available, such as blogging.

Holidaygoers doing their research on the web are looking for up-to-date, candid and compelling information – so whether you are a hotel or a cruise company, a travel agent or a tourist board, you’re doing yourself a disservice by not having an active, relevant and regular travel blog. Below are five more reasons why blogging still matters.

blogging-336376_1280 Continue reading →

Travel Writing Tips You Should Ignore

Posted on by
9

Since the advent of the internet, everyone and their uncle has been offering advice on travel writing. Most of this advice is well meaning, but much of it is outdated, ineffective or just misinformed. Therefore, it needs debunking.

Pooling the extensive travel writing knowledge of our writers, we’ve come up with a shortlist of questionable tips that are regurgitated online again and again. So, without further ado, here are four bad tips that are best ignored.

advice

Continue reading →

Ending With a Bang: Three Great Ways to Conclude Your Travel Articles

Posted on by
11

In travel writing, endings matter. They are the last words the audience will read and, when done well, they have a tendency to linger. A good ending is the feeling or image that survives, the thing that keeps the story alive and kicking in the reader’s mind long after they’ve finished the article.

In our last writers’ blog, we dealt with the all-important opener. This time round, we’re turning our attention to the equally important conclusion. It may come last, but the ending should never be an afterthought.

Travel writing endings need to not only alert readers to the fact that the story is over, but they also need to reinforce the main points of the article. The chronological end to your experience is usually not the best choice (embarking on a return flight does not make a good finale); you’ll need to come up with something better. Anyone who regularly reads travel content will be aware that the quote has become a fairly standard way of wrapping things up. And although a juicy end quote can be extremely effective, it’s a trick that is fast becoming overused.

With that in mind, here are three other travel writing techniques that can help spice up your finale.

Fireworks

Continue reading →