Monthly Archives: April 2016

How to End Travel Content With a Bang: From Smart Callbacks to Shock Reveals

In travel content writing, endings matter. They are the last words the audience will read and, when done well, they have a tendency to linger. Great closing lines leave the reader with remnants of feelings and images, keeping the content alive in their minds long after they finish reading. A memorable ending is an asset to all forms of written travel content, whether you are penning a travel article or blog, a travel guide intro or even travel web page copy.

In a previous blog for World Words, we looked at the best ways to start your content. This time, we are turning our attention to the equally important conclusion. It may come last, but your ending should never be an afterthought…


Continue reading

Champagne Life: The Saatchi Gallery’s All-Female Show (Private Air Magazine)

Earlier this year, the Saatchi Gallery in London created a groundbreaking all-female art show entitled Champagne Life. We knew it was an event that would interest one of our favourite clients, Private Air Luxury Homes Magazine, so we sent along our editor Mandy – notepad, recorder and camera in hand – to get the low down on the event.

Below is the feature she wrote about the exciting exhibition – as published in the March/April issue of Private Air.

3. Continue reading