The Key to Great Hotel Content Writing? Be Specific
Travel content writing advice for eHotelier, April 2016
"Guests browsing your hotel website are not looking for vague promises of ‘paradise’, ‘luxury’ and ‘something for everyone’; they want specific details about what it is you can offer them..."
10 Travel Instagram Accounts to Fuel Your Appetite
A blog post for From the Grapevine, April 2016
"Whether you’re after the latest dining hotspots in your hometown or are planning a foodie trip to some far-flung city, these culinary-minded Instagrammers provide great inspiration..."
Hong Kong Rental Guide: Landing Page
Website copy for HomeAway, April 2016
"Hong Kong is a land of wonderful paradoxes: a place in which cutting-edge modernity meets centuries of tradition; where high skyscrapers give way to rolling mountains and green isles..."
Oliver’s Travels Guide to The Cotswolds, England
A destination guide for Oliver's Travels, April 2016
"Straddling several counties, the Cotswolds boasts undulating hills and farmland, spectacular architecture and monuments and some particularly charming villages made for day trippers..."
Genoa City Vacation Guide
A city guide for Expedia, April 2016
"Part of Italy’s Riviera, on the northwestern coast, Genoa offers visitors a glimpse of authentic Italian life, where great family-run restaurants dish up the region’s famous speciality: pesto..."