Our Best Spring Travel Content – Part 1

Look outside. The days are getting longer. Daffodils are poking their yellow heads up through the dirt. Cadbury Creme Eggs are back on the supermarket shelves. And all this can only mean one thing: spring is finally upon us.

We are celebrating the new season with some of our best spring-themed content. Bid farewell to winter’s hearty comfort food and choose lighter fare instead, with our selection of the world’s finest seafood restaurants. Spring is also the season for festivals, with Songkran (aka Thai New Year) a springtime favourite – you can find a chic place to stay with our run-down of Thailand’s greatest luxury design hotels. With the weather getting better, why not also discover some new places – we’ve added a guide on Moscow and copy for a hotel on the Algarve. And the days may be getting longer, but there’s still pitch black night skies to enjoy, so we have included a piece on stargazing.

Scroll down to read extracts from all of these travel pieces, with links to the full content…

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From Guides to Slides: Choosing the Best Form of Content For Your Travel Brand

Don’t let anybody tell you otherwise – there is no such thing as one-size-fits-all travel content writing. Every travel business is different, as are its consumers and the service or product it provides. Travel content must address the needs of those readers (both existing and potential clients) whilst simultaneously promoting and adding value to the brand. In short, it must be personalised to you, individually… starting with choosing the right form of content.

There are many aspects to consider before deciding on the type and style of content writing. Ask yourself some of these questions: What would I like my readers/potential clients to know? What content can I provide them with to help them plan/buy/choose my brand? Who is my demographic? How will this ultimately benefit my company?

To help you choose the right form of content, we’ve created a breakdown of your options, and how to best utilise them for your travel brand. We’ve already covered travel blogs in detail, so we will begin with destination pieces…

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Our Travels: Tokyo and Honshu, Japan

As you’ve probably realised, the team at World Words likes to travel. It is rare a week goes by without one of our writers or editors jetting off for an adventure. And it’s not just that we like to travel; we also like to share our travel experiences with anybody who might care to read them. It’s the reason we began this Our Travels blog series, in which our team members recount their tales of mini-breaks, short vacations and vast road trips, both near and far.

Since we began the series last year, we’ve recounted trips to such varied destinations as Dubai, Girona, Iceland and the Isle of Harris. Now, it’s the turn of our senior content editor Mandy, who recalls a two-week trip to Japan.

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Mandy with tanuki, the good luck raccoon-dog statues, ubiquitous at Japan’s shop and bar entrances.

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The World’s Top 10 Most Expensive Cities

The World Words team live all over the world, so we’re very used to totting up the costs before making a move abroad. But there are some cities that are inescapably expensive. Our writers in Scandinavian capitals like Oslo and Reykjavik are used to exorbitant living costs, while others based in London, New York and Dubai can penny-pinch with the best of them. Yet none of these capitals make the top 10 list of the world’s most expensive cities.

Compiled by Hansen & Company, this neat little infographic counts down the priciest places on the planet (and they are not always in the countries you might expect). Scroll on down to see the full infographic in all its glory…

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