Our Top Winter Travel Content: Part Two

More than a month has passed since we the first part of our top winter travel content series… so here’s part two.

Last time, we only scratched the surface of winter travel content we’ve completed for our clients, so this time we are diving a little bit deeper. We’ll start with a piece we had published on Run in the Dark Edinburgh, a night-time jogging event in the Scottish capital. Meanwhile, for anybody needing last-minute ski holiday inspiration, we have pulled out features on Canada’s Mont-Tremblant and the Swiss mountain resort Zermatt. And, because we know that some of the more forward-thinking among you may already be planning your summer escape, we have also included a destination guide we produced last year on the Languedoc region in sun-drenched southern France.

Last but not least, for those wanting to improve their written travel content in 2016, we’ve also shared some of our top editing tips with Media Kitty. So what are you waiting for? Scroll on down to read a short excerpt from each.

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Our Top Winter Travel Content: Part One

Every year, when the weather starts to turn chilly in our corner of the world, we find that the content we produce for clients at World Words begins to take on a distinctly seasonal slant. All of a sudden, the travel content agenda is dominated by all things wintery, from celebrations like Christmas and New Year, to activities like winter sports.

Our winter travel content is for everyone to enjoy. Disappointed you’re not cosied up in a chalet by a roaring log fire? Read about our Alpine adventures in St. Moritz and pretend you are. Rather be flying down mountain slopes on skis? Read our expert blog about winter sports spots in Lake Como. Want to turn the clock back a few days to imagine yourself at the height of the festivities? Read our rundown of seasonal activities in South East England.

Our winter content isn’t all about mince pies and snow either; we’ve also written about Ryanair’s latest winter sun destination, Eilat (for those who want to escape the bleak weather) and London’s best cultural events (for those fed up of staying indoors). We’ve selected five of our finest winter pieces, so scroll down to read a little of each.

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The Fine Art of the Travel Content Brief: How to Write One… And How to Follow It 

In travel writing, as in all content production, a clear and unambiguous brief should always be the starting point. For writers, knowing the brief inside out before you start typing is key to knowing exactly what the client or editor expects and meeting their expectations. From the perspective of clients and editors, meanwhile, getting the brief right will mean less editing work, a quicker writer delivery and – most importantly of all – a better finished product.

So how can clients craft the perfect travel content brief? And, from the other point of view, how can writers ensure they answer it in the intended way? Scroll down to read top tips from our staff content editor – and writer – Eilidh.

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Our Travels: Cornwall, England

All of us at World Words are lucky enough to count ourselves as pretty well-travelled. It’s our greatest passion, and our wanderlust is at the heart of everything we do – and everything we write. Between us, we’ve crisscrossed the globe, venturing to incredible destinations and far-flung hidden treasures whose names are difficult to pronounce.

Naturally, then, the Our Travels blog series is something dear to our hearts, as it allows us tell our personal travel stories. Regular readers of this blog will already have heard our tales from such varied places as Belarus, Oman and Japan. Yet sometimes we venture only a couple of hours from home, to explore what’s right on our doorstep.

In this month’s blog, staff content writer Samantha Wilson recounts a long weekend with her family near Fowey in the heart of Cornwall. That’s in the south west of England, for the uninitiated. Scroll down to read all about her trip.

Sam with her pet beagle and two-year-old daughter on the River Fowey in Cornwall.

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