From Longer Lie-Ins to Welcoming Staff: How to Make a British Person’s Holiday

The World Words team live all over the world, so we’re very used to totting up the costs before making a move abroad. But there are some cities that are inescapably expensive. Our writers in Scandinavian capitals like Oslo and Reykjavik are used to exorbitant living costs, while others based in London, New York and Dubai can penny-pinch with the best of them. Yet none of these capitals make the top 10 list of the world’s most expensive cities.

Compiled by Hansen & Company, this neat little infographic counts down the priciest places on the planet (and they are not always in the countries you might expect). Scroll on down to see the full infographic in all its glory…

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From Guides to Slides: Choosing the Best Form of Content For Your Travel Brand

Don’t let anybody tell you otherwise – there is no such thing as one-size-fits-all travel content writing. Every travel business is different, as are its consumers and the service or product it provides. Travel content must address the needs of those readers (both existing and potential clients) whilst simultaneously promoting and adding value to the brand. In short, it must be personalised to you, individually… starting with choosing the right form of content.

There are many aspects to consider before deciding on the type and style of content writing. Ask yourself some of these questions: What would I like my readers/potential clients to know? What content can I provide them with to help them plan/buy/choose my brand? Who is my demographic? How will this ultimately benefit my company?

To help you choose the right form of content, we’ve created a breakdown of your options, and how to best utilise them for your travel brand. We’ve already covered travel blogs in detail, so we will begin with destination pieces…

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The World’s Top 10 Most Expensive Cities

The World Words team live all over the world, so we’re very used to totting up the costs before making a move abroad. But there are some cities that are inescapably expensive. Our writers in Scandinavian capitals like Oslo and Reykjavik are used to exorbitant living costs, while others based in London, New York and Dubai can penny-pinch with the best of them. Yet none of these capitals make the top 10 list of the world’s most expensive cities.

Compiled by Hansen & Company, this neat little infographic counts down the priciest places on the planet (and they are not always in the countries you might expect). Scroll on down to see the full infographic in all its glory…

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The Finished Article: Five Ways to Grow a Promising Idea Into Compelling Content

Whether you are writing for print or the web, creating a travel article is not always an easy process. Sure, the start and end point may always be the same, but the journey from brainwave to finished product can be a surprisingly bumpy one for the uninitiated. To help make the process as smooth as possible, we’ve come up with a five-step plan for creating brilliant travel articles – and, of course, travel blogs – every time. Scroll on down for our top tips.

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