How to Craft the Perfect Travel Pitch

In our last travel writing advice post, we looked at ways to find fresh angles and original travel content ideas. But finding a good idea is only the beginning – once you’ve done that, you still need to market that idea. It’s time to write up that all-important travel pitch. For many aspiring travel writers, this is the most difficult part of the process.

While hopeful writers busy themselves wrangling their own thoughts, ideas and experiences into a saleable travel story, commissioners have to sift through what must seem like a never-ending influx of proposals. They too face difficult choices, having to discern what – if anything – will work for their readership and whether the freelancer will be able to deliver the job to their standards. To help both the commissioner and the commissionee through the arduous pitching process, we’ve collated six important questions – ones that writers should ask themselves before they press send, and ones editors can use to identify a winning pitch. Simply scroll down to read them all.

irish-hands Continue reading

Faces Not Places: How Humans Make the Best Subjects for Your Travel Content

Gone are the days when we – as travel content consumers – drool over vivid descriptions of blue skies and calm seas. Behind us are the times when we fall head over heels with the described colours of the Sahara Desert. Lost are the moments when we devour articles that talk giddily about hidden gems, startling sunsets and dreamy cities.

Readers of travel content today are incredibly sophisticated, and exposed to more travel writing than ever before, so it takes more than a pretty description of a landscape to get readers’ feet itching. Today’s readers are looking for something more tangible in their travel writing. And one of the best ways to add it is to include a protagonist.

In the art of storytelling, characters are crucial, and travel content writing is no different. Want to know more about why adding faces to your content can be effective… and the best ways to do it? Then read our expert tips below.

Continue reading