Even More Tired Travel Clichés to Avoid

As you are probably aware, we have written about travel writing clichés before. Twice in fact. But as a few of our below-the-line commentators have rightly pointed out, our previous blog posts (which are here and here) only just scratched the surface. There are many more overused expressions that we want to cruelly expose and point at.

With 2016 upon us, and self-improvement plans under way, we thought it a fitting time to return to the subject and highlight even more trite travel terms. Scroll below to discover our latest mix of nails-on-chalkboard travel phrases.

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Style Guides: Why Every Brand Needs One

It is a dilemma experienced by every brand. You know the written content that your company produces needs to be consistent, but the quantity of content required means that you’re employing multiple writers to work on it. So how do you ensure everyone is (ahem) on the same page? The answer is easy: by creating your own style guide.

We look at why style guides are essential for all companies – and why they are particularly vital for travel brands.

When it comes to style guides, it’s okay to borrow from other publications

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