How to End Travel Content With a Bang: From Smart Callbacks to Shock Reveals

In travel content writing, endings matter. They are the last words the audience will read and, when done well, they have a tendency to linger. Great closing lines leave the reader with remnants of feelings and images, keeping the content alive in their minds long after they finish reading. A memorable ending is an asset to all forms of written travel content, whether you are penning a travel article or blog, a travel guide intro or even travel web page copy.

In a previous blog for World Words, we looked at the best ways to start your content. This time, we are turning our attention to the equally important conclusion. It may come last, but your ending should never be an afterthought…

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Ending With a Bang: Three Great Ways to Conclude Your Travel Articles

In travel writing, endings matter. They are the last words the audience will read and, when done well, they have a tendency to linger. A good ending is the feeling or image that survives, the thing that keeps the story alive and kicking in the reader’s mind long after they’ve finished the article.

In our last writers’ blog, we dealt with the all-important opener. This time round, we’re turning our attention to the equally important conclusion. It may come last, but the ending should never be an afterthought.

Travel writing endings need to not only alert readers to the fact that the story is over, but they also need to reinforce the main points of the article. The chronological end to your experience is usually not the best choice (embarking on a return flight does not make a good finale); you’ll need to come up with something better. Anyone who regularly reads travel content will be aware that the quote has become a fairly standard way of wrapping things up. And although a juicy end quote can be extremely effective, it’s a trick that is fast becoming overused.

With that in mind, here are three other travel writing techniques that can help spice up your finale.


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Private Party Island Escapes for 2015

As the New Year is fast approaching, we have been busy writing a number of seasonal travel blogs, articles and destination guides for a wide variety of travel clients. Our festive travel content writing has ranged from this blog on Christmas activities in southwest England to this microsite about how to enjoy a winter sun cruise this season.

But when it comes to complete luxury, it’s hard to beat our feature article about partying on private islands…

Produced by us for the very first issue of Private Air New York Magazine (Winter 2014/2015) – a new publication spin-off by our long-term client Private Air Luxury Homes Magazine – it was published in early December 2014.

The article focuses on eight of the most beautiful and exclusive private islands in the world, covering everywhere from Fiji to The Bahamas, Zambia to Cambodia, and the kind of New Year’s Eve parties you could enjoy on them.

Fancy being whisked off to another world of exclusive luxury? Then scroll down to read the article now…

24. Laucala Island Peninsula Villa (2640 x 1760)

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From the Grapevine: Dead Sea Rave

Last week, while 20,000 ravers were getting their groove on, we were busy writing about it.  We produced our first travel article for Israeli-focused website, From the Grapevine. Our piece zeroed in on one of the biggest music events in the Israeli calendar, the -424 Dead Sea Rave. Never heard of it? You soon will.

It’s a huge 12-hour electronic dance music event that takes place in a secluded desert site in eastern Israel. The bad news is, you’ve already missed it, as it took place on Thursday October 23 (don’t worry, there’s always next year!) More than 20,000 ravers turned out for the occasion and it was headlined by a shedload of EDM DJ superstars, including Paul Oakenfold, Deep Dish and Dash Berlin. Not only was the lineup pretty spectacular, but the setting for the rave was too. It took place in the Judean Desert at the foot of Mount Masada. This spot also happens to be the lowest point of land on earth at 424 metres below sea level, which explains the event name.

In the build up to the rave, we caught up with the event promoter and some of the up-and-coming Israeli DJs who were scheduled to perform to hear a little more about it. The article appeared on the From the Grapevine website here, but you can also read it in full below…

DEADSEAscreengrab 2

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