Travel Writing Clichés to Avoid – Part 2

Clichés are rampant in travel writing. Melting pots, best-kept secrets and cities of contrasts proliferate. And while we believe these phrases can, on occasion, merit an airing, we can’t help but feel that some travel writers are simply choosing the path of least resistance – inserting these familiar and frequently used phrases rather than seizing an opportunity to be creative. We previously listed our dirty dozen of travel clichés on the blog, but that was only the beginning. Now’s the time to share even more worthy additions to the canon of travel writing cliché.

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Five Tips for Effective Content Editing

In content, editing is everything. The writers may have the ideas and put them down on the page, often with great panache, spot-on metaphors and a killer turn of phrase, but even the best can benefit from an editor. Editors will translate writers’ shrewd observations and wandering thoughts into the best and most readable version possible.

The best travel content inspires its readers. For travel publications, that means keeping the reader captivated with a compelling narrative, while for travel companies it’s about inspiring readers to the point of purchase. In every case, editing is an essential way to ensure your content does its job as well as it possibly can.

Hot on the heels of our previous blog, a checklist for editing travel content, we’ve come up with five more pieces of advice to ensure the effectiveness of your editing process. So scroll down to read our expert editing advice…

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The Key to Travel Writing? Be Specific

In travel writing, details are everything. What good is it to describe a paradise beach if you neglect to mention the giant development looming up behind it? Why write about toe-curlingly expensive haute cuisine if your audience are budget travellers? How can you justify promoting cheap off-season travel if you don’t mention the monsoons?

We have discussed a number of travel writing tips and techniques in the past on our blog, from crafting a winning opening all the way to ending with a bang. But today, we’re offering a much broader piece of advice; one that can be put into practice at every stage of your writing journey, from pitching and research through writing and editing.

Be specific.

The fact is, specificity is key throughout the writing process, from identifying your target audience to conducting research to telling your story. Here are just some of the ways in which it pays to be specific in your travel writing.

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