From Iceland to South Africa: Read Our Blog Posts for Conversational Traveler

Earlier this year, in the deep dark days of lockdown, we were approached by boutique New York travel agency Conversational Traveler to contribute to their Monday with M blog. They wanted us to write a series of inspiring travel blogs on destinations across the US and around the world. Naturally, we jumped at the chance: if we were going to be stuck at home, at least we could imagine we were on the open road (and help others do the same).

Over the next six months, as restrictions slowly eased, we produced a number of blog articles for Conversational Traveler, on destinations ranging from Iceland to Greece to South Africa. We have included extracts from a few of these articles below – simply scroll down to read the snippet, or click for the full piece on the Mondays by M blog.

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Writing Blogs Without the Salesy Tone

Writing online content is something that takes not only time, but careful consideration. You need to decide on the tone of voice, the message, the style, the images and ultimately the point of the content. Getting the right formula is not always simple, and it’s easy to end up with your blogs sounding similar to your ‘about us’ page – that is to say, decidedly salesy. And that’s just not what customers (and, crucially, your potential customers) want to read.

In this article we look at how to create engaging blog content that drives traffic and promotes your brand without bombarding readers with unwelcome sales speak. As we will see, subtle tweaks in your language are important, but ultimately it’s the content you produce that will play the biggest role. Scroll on down to read our expert tips…

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From Sri Lanka to the South of France – More of Our loveholidays Travel Guides

As regular readers of our blog will know, we were asked late last year by loveholidays – the UK’s fastest-growing online travel agency – to write a selection of in-depth travel destination guides for their website. Each 1,750-word guide would need to follow a strict format and include sections such as ‘things to do’, ‘food and drink’ and ‘FAQs’.

We’ve previously profiled five of the guides we wrote for loveholidays in early 2021, from Thailand to Tunisia. Now, we’d like to share five more recent ones. Scroll down to read short extracts from our guides on Sri Lanka, Tokyo, Morocco, Goa and the South of France. You can read the full guides by clicking the links to the loveholidays site…

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From Thailand to Tunisia: Destination Guide Website Copy for loveholidays

In late 2020, we were approached by loveholidays (the UK’s fastest-growing online travel agency) about adding some detailed travel guide content to various destination pages on their website. Specifically, they wanted 1,750 words of content for each page, written to a strict format that included sections like ‘things to do’, ‘food and drink’ and ‘FAQs’. Naturally, we were delighted to help. After completing an initial batch of 10 pages, we were then given a large, monthly commission to deliver pages in batches. To date, we’ve completed literally hundreds of different destination pages, varying from entire countries and major cities down to small islands and even specific resorts.

Below are short extracts from just five of the guides we’ve written over the last few months – that’s one for each of Asia, North America, Europe, The Caribbean and Africa. Simply scroll down to read them. If you want to enjoy the full guides – and get some great holiday offers – you can click the links through to the loveholidays website…

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